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IFA 2019

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Take a Virtual Tour of Samsung’s IFA 2019 Booth

We’ve entered day two of IFA 2019, and Samsung Electronics’ booth is bustling with activity as visitors from around the world crowd to take a closer look at the company’s newest innovations, designed to reflect the latest consumer trends. Interactive exhibits offer a chance to get hands-on with Samsung’s newest TVs, mobile devices, home appliances […]

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Samsung Reps Spotlight Can’t-Miss Exhibits and Innovations in IFA 2019 Booth

From 5G smartphones to immersive 8K TVs, personalized appliances to robotic companions, Samsung’s IFA 2019 booth is chock full of interactive exhibits showcasing exciting ways that the company’s latest ‘connected living’ innovations work together to enhance a wide range of lifestyles. To help visitors get a sense of the key themes, experiences and innovations to […]

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The Samsung Club des Chefs Kitchen Heats Up with AI Assistance at IFA 2019

On September 6, Samsung joined forces with Michelin star-winning chefs Michel Troisgros and Michel Roux Jr. for the latest iteration of its Club des Chefs show at IFA 2019 – this year, with the exciting addition of Samsung’s latest smart kitchen innovation, the AI kitchen-assistant robot Bot Chef. Samsung’s top-of-the-line Future Kitchen, welcomed over 100 […]

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Samsung Brings a Breath of Fresh Air to the Home Appliances Market with Three Dynamic Products at IFA 2019

Unveiling three dynamic new home appliances that enhance lifestyle and convenience for European consumers By combining modern design and state-of-the-art Samsung technologies, the new suite of lifestyle appliances empowers households with healthier, more efficient choices Samsung Electronics will unveil three new advanced home appliances in Europe — the POWERstick Jet™ vacuum cleaner, AirDresser, and the […]

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Samsung Introduces New BESPOKE Refrigerator and New Premium Built-in Lineup at IFA 2019

Innovative BESPOKE refrigerator line up provides customizable solution for European consumersThe new premium built-in lineup features sleek design and cutting-edge innovation Samsung Electronics opens a new era of kitchen design with its new BESPOKE refrigerator lineup and the first product in its new premium built-in lineup—the Dual Cook Steam oven. “European consumers have a preference […]

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